Black Book Fashion is a curated fashion platform offering the most exquisite resort wear collections from exotic destinations around the world. With the first destination being Bali, we will be adding other destinations such as Bangkok, Beirut, Istanbul, Mykonos and Ibiza among others!

We bring together a curated selection of vacation and resort wear essentials ranging from swimwear to dresses to jewelry as well as beach-inspired complements, collections that provide a differentiated value proposition other than the traditional fast-fashion model. We look for sustainable, ethical brands that offer resort wear pieces which are truly differentiated.

Black Book Fashion is the antithesis of fast fashion and we aim at offering beautiful handmade clothing that you can wear again and again and again!

 

Our story

Black Book Fashion was founded by current CEO Laura Herrero Earl, having heard the plea of her family. She had just moved to Sitges, a beach town outside of her natal city Barcelona, after having spent more than 12 years travelling the world and living in tropical places.  In a pivotal moment in her life when she decided to shift careers, leave the advertising world and start the entrepreneurial journey (aside from becoming a mom to her second daughter Olivia), she longed for a project to indulge her creative side. It was the beautiful memories of their weekend escapades to Bali that sparked the idea of Black Book Fashion, a destination for the bohemian traveler that would offer the most beautiful resort wear clothing in the world: gorgeous handmade silk dresses, tailored linen pants, soft leather jackets, artisan handcrafted jewellery…

Together with her husband and soul mate, in the fall of 2018 they launched BBF’s online store for their customers, who just like themselves, desired to feel comfortably chic and confident both on their travels and at home. With a focus on integrity and community, they partner with brands from Bali to offer hand-made garments for the modern woman and her off-duty life.

 

Thank you for supporting our small business and being part of our journey. 

Love, 

Laura & team xoxo